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《中国推介·中华酒魂》:中国白酒守艺人 守艺 守道 守心

汤沟酒业一直坚守叫做中国白酒守艺人,做浓香型白酒的老味道。

400余年工法如一,变得是人,不是艺。有时候最传统的手艺,就是最高妙的技艺。

那么这个老味道从哪几个地方来体现呢?就是我们说的汤沟四老—老地方,老工艺,老窖池和老工匠。老地方也可以说是叫老环境,就是汤沟特有的生态环境。第二个就是老工匠,我们有600人的工匠队伍,我们每一个师傅要走到前台,他必须要经过10年以上的工作经验的积累。第三个就是老窖池,我们有接4000口老窖池,它的窖龄从50年到400年不等。第四个就是我们的老工艺,我们也称之为叫老五甑工艺,也是我们的老祖先一直沿用的工艺。也是经过时间检验的、最最合适的、最高秒的工艺。这四老诠释了我们汤沟酒业为什么是中国白酒的守艺人。

南国汤沟酒,开坛十里香。这是清代著名诗人、戏剧家洪昇对中华老字号汤沟酒的赞誉。400多年的薪火相传,一代代酿酒师傅的言传身教,成就了汤沟酒的绝世风华。

汤沟是酒乡名镇,从这一区域考古出土的酒器和酒具等文物来看,可以证明汤沟酿酒的起源可以追溯到先秦时期,汤沟酒有记载的历史也已经有1000余年。始建于北宋初年的花果山海清寺阿育王塔的功德碑上,就有汤家沟人捐酒捐物的记载。南宋的时候汤福星在这里大兴酿酒产业,山西人黄玉生在这里开办玉生糟坊;我们的香泉井已经450年了,至今仍然是清甜甘冽,我们的天启酒窖也已经连续使用了400年,到今天仍然在酿出美酒。

美酒源自传承,辉煌源自奋进。汤沟酒业在传承传统技艺的同时,紧跟时代步伐,不断探索成长,不仅收获着骄人的成绩,也开创了品牌新的内涵。

2020年实现的销售收入比十二五末增长了百分之六十。特别是我们确立了“中国白酒守艺人”的品牌战略地位;全面布局全省市场,我们相继在南京、无锡、苏州等地开设了汤沟的旗舰店。新十年,新的征程,汤沟酒业将紧紧围绕“重品质、树特色、强品牌”的理念和“新十年、新百亿”的目标,坚守坚持,接续奋斗,主要就是全力推进企业上市,推进厂镇融合,同时更加注重社会公益。

汤沟酒业作为代企业出现,已经走过了100余年的风雨历程,企业能够坚持坚守,并且不断发展壮大,靠的是对品牌和品质的坚守,靠的是企业对社会责任的担当。使命呼唤担当,奋斗开创未来。我们会克服前进道路上的一切艰难险阻,把汗水洒在路上,用艰辛换来幸福,向着新十年的目标砥砺前行!

汤沟酒业凭借百年传承的匠心,品质坚守的初心,不畏前进道路上的艰辛,迎来新的使命,呼唤新的担当。

Tanggou Liquor Industry has always been a protector of Chinese Liquor skills,which makes an old flavor of Luzhou flavor liquor.

In the past 400 years,the method of making liquor has always been the same.People were changing,not the skill.Sometimes the most traditional skill becomes the most wonderful skill.

So where do the old taste come from?It is what we call Tanggou Four Old-old place,old skill,old cellar,and old craftsman.The old place can also be called the old environment,which is the unique ecological micro environment of Tanggou.The second is the old craftsmen.We have a team of 600 craftsmen,each craftsman who goes to the front must have more than 10 years of working experience.The third is the old cellars.We have nearly 4000 old cellars,cellar age ranges from 50 to 400 years.The fourth is our old skill,which is also called Laowuzeng Skill,Which is also a skill that our ancestors used all the time.It is also the most suitable and the highest second technology that has been tested by time.These four olds interpret why Tanggou liquor industry is the protector of Chinese Liquor skills.

Tanggou liquor of southern China is fragrant for ten li.This is the praise of Hong Sheng,a famous poet and dramatist in the Qing Dynasty,to the Chinese time-honored Tanggou liquor.Generations of wine makers have taught each other by words and deeds more than 400 years made achievement of Tanggou liquor's peerless style.

Tanggou is a famous wine town,from the wine vessels and wine utensils unearthed in this area,it can be proved that the origin of Tanggou liquor making can be traced back to the pre Qin period,Tanggou liquor has a recorded history of more than 1000 years.Built in the early years of the Northern Song Dynasty,it is on the merit tablet of Ayuwang pagoda of Haiqing temple in Huaguoshan.There is the record of the donation of Tangjiagou people.In the Southern Song Dynasty,Tang Fuxing prospered the liquor making industry here.Huang Yusheng,a native of Shanxi Province,set up Yusheng distillery workshop here.Our Xiangquan well has been 450 years,and it is still sweet and refreshing,our Tianqi wine cellar has been used for 400 years,and is still producing fine wine today.

Good wine comes from inheritance,brilliance comes from striving.While inheriting traditional skills,Tanggou liquor industry keeps up with the pace of the times,constantly explores and grows,it has not only gained remarkable achievements,but also created a new connotation of the brand.

The sales revenue in 2020 has increased by nearly 60%compared with the end of the 12th Five Year Plan.In particular,we established the brand strategic position of the‘protector of Chinese Liquor skills’.Overall layout of the provincial market,we have set up flagship stores of Tanggou in Nanjing,Wuxi and Suzhou.New decade,new journey,Tanggou liquor industry will closely focus on the concept of‘emphasizing quality,establishing characteristics and strengthening brand’and the target of‘new decade,new 10 billion’,persevere,continue to struggle,the main task is to promote the listing of enterprises and the integration of factories and towns,and pay more attention to public welfare.

As a modern enterprise,Tanggou liquor industry has gone through more than 100 years,enterprises can stick to it and keep growing,it depends on the persistence of brand and quality,it depends on the enterprise's social responsibility.Mission calls for responsibility,striving for the future.We will overcome all difficulties and obstacles on our way forward,sprinkle sweat on the road,and exchange hardship for happiness!

Tanggou liquor industry relies on the ingenuity of one hundred years of inheritance and the original intention of sticking to the quality,not afraid of the hardships on the way forward,ushers in a new mission and calls for a new responsibility.

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标签: 中国 白酒 艺人

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